Late Thursday, as rumors swirled about a shooting at Brown University, the network's Kaitlan Collins took to social media, highlighting the uncertainty and guiding the public to her channel's 9pm newscast.
Even though it is by no means a perfect news source, her message seemed accurate to many. It is one of the outlets where you can find grounded and generally reliable reporting – notably during fast-moving events such as the one taking place close to a New Hampshire storage facility.
An Uncertain Situation Amid a High-Stakes Battle
Yet CNN, now middle-aged, finds itself in a precarious position as two huge media empires vie for ownership of its parent company, Warner Bros Discovery.
No matter the result, the fate of CNN has turned into a high-risk game of mergers and acquisitions, rather than as a question of what helps the information-seeking public.
“Here is one more case of the fundamental flaws with origins in decades of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The debate about which company will control Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“It gets presented as a business story with influential figures as the protagonists, but there is very little discussion of the common good,” Pickard explained.
A Further Element: The Former President
The CNN scenario is made more complex by Donald Trump’s longstanding stance about a network he has long portrayed as perhaps his main “fake news” adversary.
Remember the shouts of “CNN sucks!” at his rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now says that the network requires new ownership. Many see this as a desire for ownership that will protect him from negative coverage and examination. That is one reason why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
Trump has reason to like that suitor more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently installed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that historic news network.
An Outcome of Continued Turmoil
Significantly, if Netflix prevails, CNN and other cable outlets would first be spun off into a independent unit. That would be a relief to many at the network, but it’s hardly a guarantee of stability. That setup could position CNN for a future sale. It never ends.
In the view of Timothy Wu, a great deal of this is illegal, anyway. The prominent critic of big tech’s dominance stated that anti-trust laws should block both deals.
“Both acquisition attempts would be detrimental to the country, and both should be opposed by the government,” Wu recently wrote.
The Fundamental Issue and a Way Ahead
Regardless of the resolution regarding CNN, the larger issue remains.
“The present media landscape is a highly system hostile to democracy, but we ought not succumb to a sense of powerlessness,” Pickard noted. Regulatory choices – from the 1930s and 1940s – helped to create this overly commercial monster, and revised policy decisions can fix it.
Will that happen in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Change is very unlikely now, but that should not imply it will be impossible forever.
Policies that bolster independent news organizations, aid local journalism, finance public media, and prevent the concentration of media power in very few hands are within reach – they are essential for a robust democracy.
In the world of media ownership, size does not equal quality. And news organizations such as CNN cannot be tools in the newest corporate chess match.